VIONELLA IZZA MAULIDA (30802300023)
Who
doesn't know about the booming sport of padel? Padel has been quite popular for
the past few years. However, lately, it has been widely discussed that padel
has suddenly become popular among the upper class. Its rise, however, is not just
about the game and sport. Padel has quietly grown into a status symbol, fueling
conversations among influencers, celebrities, and lifestyle communities. Before
we discuss it further, let's get to know a little about padel. Padel is a racket sport combining
elements of tennis and squash and is played exclusively in doubles. Padel is
extremely popular in Spain. In this “land of the matadors,” there are 4 million
amateur padel players supported by 20,000 padel courts as supporting
facilities.
Recently,
padel has gained significant popularity among top celebrities and influencers,
including Nagita Slavina, Aurel Hermansyah, and Davina Karamoy. In fact,
Padel has been perceived as
an ‘elite’ sport due to its high equipment costs and the limited availability
of courts in exclusive areas. The limited number of venues, their locations in
expensive resorts, and the high cost of court rentals make padel seem like more
than just a sport; it has become a “hangout” for the upper class.
With
the rise in popularity of padel tennis, which is currently skyrocketing, some
people are interested in building padel courts. However, the construction of
padel courts is not as straightforward as imagined, as some courts have been
built by displacing certain areas and community fields. For instance, in the
Kedoya area of West Jakarta, as reported by Kompas.com, the Pilar court in
Kedoya is the only one remaining in the area. A similar incident occurred at a
salon in the Bogor area. Through a TikTok account with the username @heyedle,
it was revealed that the business, which was built with friends over three
years, had to close because it was evicted by the management for a padel court.
This led to many people commenting, such as “ paling 2 tahun lagi padel juga
sepi,kek poundfit 2 tahun lalu reme banget pada fomo sekarang ga terlalu rame.
“ However, there were also residents who commented that padel is not entirely
negative, as seen in the comments section of the @heyedle account: “gw suuka
banget kok padel bukan karean fomo tapi emang seru tau! Pls jangan ngejudge
fomo fomo duluan sih dan lapangan padel ga sepi coy mau booking aja penuh
mulu”.
Ultimately,
padel presents a dilemma among some members of society: an activity promoted as
healthy and fun, yet sometimes driven by social media hype and exploited by
savvy businesspeople.
Pamungkas, M. B. (2025, 24 Juli). Lapangan Sepak Bola Terakhir di Kedoya
Akan Diubah untuk Padel: Warga dan DPRD Menolak. Kompas.com. Diakses pada 2
oktober 222025 dari https://megapolitan.kompas.com/read/2025/07/24/13022331/lapangan-sepak-bola-terakhir-di-kedoya-akan-diubah-untuk-padel-warga-dan.
JuaraGaga. (t.t.). Kenali Apa Itu Padel: Olahraga yang Sedang Berkembang di Indonesia. JuaraGaga.id. Diakses 2 Oktober 2025, dari https://juaraga.id/blogs/all/kenali-apa-itu-padel-olahraga-yang-sedang-berkembang-di-indonesia?srsltid=AfmBOopbluXPFkchDDcArF8Wt8jx-YPt3kQ5uWIjYQssAMt9Ktl4CcRV.
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